Give Thanks to Beauty that Lies in the Heart of a Dad

Give Thanks to Beauty that Lies in the Heart of a Dad

Ciao bella,

No quick makeup tricks this week—no magic beauty potions to defy Mother Nature. No, not this week, just a different kind of beauty that comes only once in a lifetime—the loving bond between a daughter and Father.

I wasn’t always in the right place with my Mom. She thought my move to Boston (that hard-boiled town!) didn’t suit my future. She loved me so much; she wanted only the best for her first-born girl. We were alike in so many ways personality wise. She took me under her wing and taught me good business ethics, how to respect and treat clients as well as people. I always followed her lead.

And then there was Dad! When we lost Mom over nine years ago, Dad became our buddy. My dreams of painting the town red (Boston of course) with my parents all came true at least with Dad. He partied with my husband David and I everywhere. He was sweet, delightful and a great listener. He would solve all our dilemmas with just a few wise words. He admired a new dress and even an old dress. He always complemented my hair color—reminding him of my Nanas’ auburn color.

Some Saturdays while I had to work at my shop David and he would take the subway and shuttle to Suffolk Downs Racetrack. Together they were magnets for people’s attention—always photos with lots of new friends and always a few pretty girls. Oh yes wherever there was Dad there was a pretty lady chatting her up!

We enjoyed all the frosting on the cake Boston had to offer. The wonderful restaurants of the North End, theatre—he adored those Rockettes!, concerts, and socials galore—Fourth of July parties on our roof deck where we enjoyed a view of the fireworks from not only the roof but our apartment window if we felt like taking it down a notch! And oh the matching clothes between Dad and David!

Our three trips to Miami—two were for my Christmas birthday were amazing. My friend there, Debbie O., made both Christmases so special for Dad and us. “He was a special fellow,” as Deb just wrote in her sympathy card to me.

For Dad’s 90th birthday we called on the dancing girls! The family bash was the NEXT day!

It was a great ride and so now the train for Dad has stopped to move on to his next destination. If there is a heaven he is there. And I know his love and light will always live on in me. How very fortunate and special I feel to have experienced such paternal devotion. The best is yet to come, as Dad always said!

So my fans and readers this is the time to give thanks to your special Dad and thanks for all of God’s Blessings.

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Folklore for Hallowe’en

Folklore for Hallowe’en

Ciao bella,

As Hallowe’en approaches we are surrounded by all things creepy and spooky. During this haunting holiday season, superstitions, folklore, and myths descend upon us unremittingly. We have all heard about the superstitions concerning broken mirrors and Friday the 13th. But did you know that as early as A.D. 77 people began documenting beliefs suggesting that fingernails and toe nails played a vital role in the outcome of their lives? Read on for more eerily notions that have circulated throughout the world for centuries.

It has been known that nails reflect a person’s health, but some even believe that they can also see into the future and detect a person's true character.

According to some believers—

It is best to cut nails during the waning of the moon.

Ttrim nails at sea if a storm is desired.

If babies’ nails are trimmed before they are one year old, they’ll grow up to be thieves.

Never cut nails on a Friday or Saturday for fear it will bring bad luck.

Parents are encouraged to let their children’s nail clippings fall into an open Bible as they are cut so they will grow up to be honest.

White specks on a person’s nails are thought to be “gifts” that portend something good will happen in that person’s lifetime.

Personality traits are detected through the shape of a person's nails.

Ridges and breakage are symbols of important things that have happened or will happen in someone’s life.

If a boy’s nails are dirty with soot and oil and turn toward the sun, the reflections from the sun’s rays may produce images that can be interpreted to foretell future events.

As luck has it, these folklore tales have since passed their validity! But look out for black cats crossing your path and stay away from walking under a ladder (those are two I believe in!)

So everyone have frightfully and fun Happy Hallowe’en!

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Beauty is what Health and Happiness looks like on the outside

Beauty is what Health and Happiness looks like on the outside"—from a 1916 issue of Good Housekeeping

Ciao bella,

We all need “tips” and reminders to stay feeling good and looking good. Enjoy these tried and true ones to a prettier and healthier you!

• Use sunscreen with a minimum of 15 SPF or higher—no matter what your skin color is, everyday, winter and summer ,no matter where you live.
  

• Take care of your chest and to renew it—gently exfoliate regularly with a face scrub.
  

• Queen Latifah’s grandmother’s beauty secret for an exfoliant is mixing water and baking soda. Use gently.
  

• For those low digit winter days wear a super rich moisturizer.
  

• Keep a steady date of close friends regularly meeting—lowers blood pressure, delays memory loss, reduces risk of infection such as the common cold.
  

• Drink your morning “joe”—3 cups a day for cancer prevention and to enhance memory.
  

• Eat your romaine, spinach, kale, and Swiss chard—helps protect your eyes from UV damage.
  

• Use lemon juice as a slough for hands and age spots.
  

• Your hair becomes drier as we age. Take care of it with frequent trims and conditioning on a regular basis.
  

• Curl your lashes!
  

• After washing your face—gently pat dry especially around the delicate area of the eyes. Rubbing stretches it.
  

• Always try to maintain healthy eating habits including whole grains and fruits and veggies. (Your skin will thank you!)
  

• Live, love, and “laugh”—increases blood flow by 22 percent which is good for your heart.

Most of these wonderful tips are from Good Housekeeping—celebrating 100 years in print!

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Read prior weeks' "All That Zazz" columns at www.mary4nails.com. Mary is a third-generation cosmetologist and a Massachusetts distributor of Kosmea brand rose hip oil products. She may be contacted at (978) 470-8183 or mary@mary4nails.com.

SOY-Use it Inside and Out!

SOY-Use it Inside and Out!

Ciao bella,

I have made soy an everyday part of my diet. Just a cup of soymilk in the morning seems to keep those “hot” moments cooler! If you know what I mean!

Soy is a legume native to east Asia, grown as part of crop rotation due to their ability to add nitrogen in the soil. The United States is the most recent leader in the production of soybeans. They are high in protein and vitamins A, E and K. The oil is produced by solvent extraction.

A healthy and delicious soy snack is Edame—look for it in the frozen foods or your fav Japanese restaurant. So lo-cal and good for you.

Soy is not only a healthy addition to a women’s diet but can also be found on the cosmetic counter. Soy oil and its qualities are natural antioxidants that block out the harmful rays of the sun. Soy oil is known to treat wrinkles, repair skin and improve elasticity.

Soy is also used to protect and moisturize dry skin.

Look for soy in lip care products, mineral makeup, shampoos and conditioners, moisturizers, anti-aging skin care, body oils and soaps.

So stay looking beautiful and look for Soy.

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

After Summer "KOSMEA" and Always! Skin as Nature intended!

After Summer "KOSMEA" and Always! Skin as Nature intended!

Ciao bella,

There is always melancholy in the air just around Labor Day and a bit after. Our short fun-filled season is coming to a close for packing a pool/beach bag, barbeque, swimming outdoors, chanting of the Feasts and sunning our skin to golden brown. The tan is so becoming, but after it fades with a certain dullness. Now is the time to treat it with simple, loving care.

Use KOSMEA to brighten up skin tone and put back some much needed moisture.

KOSMEA’s Certified Organic Rose Hip Oil is Nature’s answer to anti-aging! It’s rich in Vitamin A, essential fatty acids and antioxidants. It will help smooth wrinkles, even skin tone and leave you with an instant healthy glow.

KOSMEA’s Eight Natural Wonder Revitalizing Facial Serum instantly “lifts” dull and tired skin. The hibiscus extract smoothes out fine lines.

KOSMEA’s Replenishing Moisture Cream is a vitamin rich formula that replenishes and hydrates your complexion to restore skin’s youthful radiance and elasticity—great as a make-up base.

KOSMEA’s Moisturizing Lotion SPF 30+ are for those gals who (should be everyone) monitor how much direct sun they are exposing their skin to. The encapsulated sunscreen offers broad spectrum protection to prevent premature ageing caused by the sun. Use this light, non-greasy face protector daily.

KOSMEA’s full line of extraordinary products are all listed with their info on my web page.

Do yourself a favor and stay looking young!

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Attention Men: Tomorrow is Felt Hat Day!

September 15th is Felt Hat Day the end of the season when men may wear their straw boaters and Panamas rather than the fur felt fedoras, porkpies, homburgs, and bowlers that we wear (You do wear a hat, don't you?) the rest of the year. For more information see http://www.thefedoralounge.com/. Straw hats may not be worn again until Straw Hat Day which is May 15th.

Condition your eyelashes, not only your hair

Condition your eyelashes, not only your hair.

Ciao bella,

A few years back I was noticing everyone’s eyelashes. Probably because mine didn’t look as long as they used to be. So first I tried the one-piece fake lashes, from Mac brand to Duane Reade (a New York City “CVS” except better for make-up).

Trying to glue those babies on was quite a task. Thanks goodness eyelash glue is very forgiving! Practice and experience seemed to be the key in mastering this procedure.

They were really beautiful. But I still felt like I had a quarter weighing on each eyelid!

Then there were the individual lashes. I needed a tweezer and small scissors to apply because you can cut them to your desired length without much error—not like the one-piece lashes. I patiently sat at my vanity and tried my creative hand at it. The “individuals” were easier to apply and looked lovely. Unfortunately the only time I wore the individuals it was wasted on a “girls night out” and not fluttering at somewhere someone is seen!

It was a worthwhile try. So being the catalogue shopping queen I found an “eyelash conditioner”. I applied it once in the morning and once at night. Stroking my babies with a mascara brush dipped into a clear gel on top and bottom lashes. After just a couple of weeks I saw a big difference. It was worth the effort.

Lately I discovered a vibrating wand mascara by Maybelline and I truly believe that from the stimulation on the lashes it has promoted lash growth.

TIP: always remove your mascara before bed to prevent lash breakage.

So if you see that your lashes and brows are looking sparse try the next NEW lash conditioner (most are sold over the counter but you might want to try a prescription one for a more serious problem). You’ll have fluttering peepers again before you know it!

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Read prior weeks' "All That Zazz" columns at www.mary4nails.com. Mary is a third-generation cosmetologist and a Massachusetts distributor of Kosmea brand rose hip oil products.

Ginseng—use it and keep young!

Ginseng—use it and keep young!

Ciao bella,

I have been giving all my readers an insight to utilize all of nature's finest “nectars of the Gods.” This one is no different. Ginseng is a perennial herb with a fleshy root and is slow growing. Coming from Eastern Asia, primarily China and Korea, it is readily used. Wild American Ginseng has had a problem of over-harvesting, leading to crops that are not as valuable.

The active ingredient which makes Ginseng so popular is in the root. The ginsensosides help to reactivate and revitalize epidermal cells. The saponins, mucin and vitamin B also come from the root.

Ginseng products help in smoothing wrinkles and aid in replenishing moisture for dry skin. It is great for renewing skin elasticity, rejuvenating, oxygenating and stimulating skin. For centuries Ginseng has been known as a cure-all for illness. It has been known to balance and normalize body functions. Try it to boost your immune system, energy levels and can help lower blood sugar.

You can find Ginseng everywhere in the store, from the beauty aisle to the grocery bin. Look for it in facial products, lotions and creams, and hair care products. The extract of Ginseng can be found in teas, energy supplement pills and herbal capsules. Ginseng has also been known in some instances to stimulate hair growth. You can also make “tea” by boiling the peeled knotty root in water and drinking it—great for digestion and balance!

So keep these “nectars of the Gods” well within reach to feel good and stay beautiful.

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Spa Food For Your Body, 2010

Spa Food For Your Body, 2010

Ciao bella,

I am no doubt a Rachael Ray fan. I watch her TV talk show on occasion. I subscribe to her magazine. By the way there are some wonderful recipes and tips on cooking.

Whenever I have an old RR mag to recycle someone spies it and wants it. Recently I found some other kind of food recipes in one of the summer issues and I want to share them with you. Good stuff to make you feel good, smell good and shine!

From "Salon Chocolat," Nevada—Chocolate Martini Mask. Since unprocessed cocoa powder is loaded with antioxidants, it improves blood flow, tightens skin and helps in retaining moisture. So why not slap some on that mug!

Stir together 1/4 cup cocoa powder, 1/4 cup honey (or brown sugar), 3 tablespoons oatmeal powder (grind whole oats in blender) and 2 tablespoons soymilk.

Using a wooden spatula or first 2 fingers apply this mix to clean skin, leave on for 20 minutes, then wipe off with warm towel. (Patch test first for sensitive skin.)

Pina Colada hand and foot treatment. This tried and true concoction of island bliss is from a spa in Walnut Creek.

In a blender mix 1/4 cup coconut oil and 1/4 cup pineapple juice. After blending, add 2 tablespoons dry polenta to exfoliate skin. Massage into hands and feet, then slip on cotton socks and gloves. Rough dry skin is removed and soft toes and hands are meant to be held!

Sangria Shine hair treatment. Summer can really play havoc on those locks, depleting moisture, shine and bounce. Here’s another recipe to restore it all from Tela Beauty Organics.

Stir ingredients together, add your fav conditioner, cover with a shower cap for 15 minutes, then rinse well.

• Redheads: Mix 1 3/4 cups orange juice, 1/4 cup carrot juice and 1 teaspoon honey.
  

• Blondes: Mix 1 3/4 cups cooled white tea and 1/4 cup apple juice.
  

• Brunettes: Mix 2 cups pomegranate juice and a splash of grape juice.

OK, that’s all folks! Wow July has spun by us! So savor what we have left and enjoy summer days, summer nights, summer sunsets and feel beautiful!

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Lush Products for the Lips

Lush Products for the Lips

Ciao bella,

“You know how to whistle, don’t you Steve? You just put your lips together and blow.” Lauren Bacall to Humphrey Bogart in To Have and Have Not (1944).

Are you ready to pucker up with a soft smooth pout? If not, here are some all year round essentials for beautiful soft lips.

Some of our first lip care was introduced by a century old company “Labello” (pretty lips) in Germany. In 1909 they came out with a lip balm stick that was wrapped in paper. Then an aluminum sliding tin was developed. With WWII breaking out aluminum was in high demand, hence the plastic tube. Still popular today these researchers specialize in treating lips from medicinal, moisturizing, sun protection, to cosmetic regeneration/rejuvenation with Q10.

Today there is flavored lip gloss to color and shine and matte with added vitamins and moisturizers to soften and smooth parched lips. And to keep your kisses soft and sweet LUSH has introduced a NEW range of lip scrubs. Exfoliating lips with a lip scrub helps the skin hold more moisture, prevents chapping, removes dry flaky skin and makes lips silky smooth. Try their mouth-watering flavors and you'll be puckering up in no time.

MINT JULEP lip scrub—tingly mint chocolate ice-cream flavor with peppermint oil and vanilla extract to protect.

BUBBLEGUM lip scrub-brings back childhood memories with its pink candy-like flavor will gently slough away rough, dry lips.

SWEET LIPS lip scrub has a deep fragrance of chocolate with vanilla extract. Leaves lips feeling and tasting irresistible. Like Crème Brulee on your lips.

So, start taking care of the only set the good Lord gave you-pucker up and kiss someone close!

LUSH notable mentions to harvest glowing skin with this garden of NEW products.

GRASS SHOWER GEL-the fresh scent of cut grass, nothing like it. With enzyme rich chlorophyll, balancing sandalwood oil and uplifting bergamot.

CELEBRATE GIFT PACK-chock full of skin softening goodies. GRAPEFRUIT SHOWER GEL, super-infused soaps, and a massage bar to keep your birthday suit soft and smooth. EMOTI-BOMB for your shower to revive you from all the celebrating!

So indulge today and keep it all soft and smooth!

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Gone With The Wind

Gone With The Wind

Ciao bella,

Portrait from Rhett Butler's Bedroom

When you think of beauty in the movies, how many can agree that the character “Scarlett O’Hara” in Gone With The Wind carried such a trait? Atlanta, Georgia where the movie takes place has many a Southern Belle but Scarlett takes the cake! Her lily-white skin has been envied by many. Her seductiveness went into full swing when she wanted to catch her next husband. Whether she was in love or not she scored every time!

In fact Gone With The Wind has been a favorite movie in my family forever since its debut in 1939 when my Mom Josephine saw it in one of those old movie palaces on a BIG screen. In those days the movies ran repeatedly all day. By the evening show Mom and her friends fell in love with Rhett Butler and Scarlett O’Hara!

Ahhhhh......I wonder what beauty secrets Scarlett could reveal! Her complexion and skin so dreamy, creamy! Movie note: “Mammy” would apply buttermilk to Scarlett’s skin to bleach the freckles. Her fancy parasols helped to avoid the sun.

Oh and all those clothes the women in her day would wear, pantilettes, corsets, stockings and long dresses to the ankle served as protection not only from the sun!

Another movie note: Never try to fool a gentleman without your gloves when you’ve been picking cotton! I believe the Yankees stole the hand cream too.

Just recently I had the pleasure of visiting Atlanta, Georgia. Upon our arrival at the airport I ran into Miss Teen Georgia, Caroline Wade-Wow, talk about a striking southern belle. Those beauty contestants are gifted.

My sight- seeing interests led me to visit The Margaret Mitchell House and Museum. She wrote the best selling novel Gone With The Wind there. Ann B. was our tour-guide and a marvelous one at that. Showing us around the house she could answer any question on Margaret’s life. It was not only a job for Ann, but a true fondness for Margaret’s life and how the success of the movie affected Margaret and Atlanta.

Margaret was a romantic realist and will be long remembered for writing Gone With The Wind, a most attractive women herself with beauty secrets of her own

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

REIKI—“Universal Energy”Part 2

REIKI—“Universal Energy”Part 2

Ciao bella,

Zoe, Reiki healer with crystal

Reiki was developed by Natural Healer and Buddhist Mikao Usai. He opened his first commercial Reiki clinic in 1922 in Japan. Many followers adapted this meditation technique so that the body can heal itself naturally. Reiki is considered to be complementary and an alternative medicine.

In 1922 while Usai was performing a 21-day Buddhist training course held on Mount Kurama in Japan he had this mystical revelation! The training course which probably consisted of meditation, fasting. chanting and prayer provided Usai the gained knowledge and spiritual power to apply and teach others what he called Reiki.

He lived to be 61 years young and on the inscription on his memorial stone read how he taught over 2,000 people in his lifetime and 16 of his students continued their training to reach a level of being a Natural Healer!

This system uses specific symbols and hand positions to rid negative energy, symptoms and illnesses.

Today Reiki is considered an important part of taking charge of your body’s inner ability to heal itself. Its philosophies and healing applications have gained world wide attention.

I do believe the body has its own energy and the life energy surrounding us to turn a situation around for the better with this healing process.

Whenever Reiki is performed on me by Zoe, whether it is “distant” Reiki or in person I always feel a warmth enveloping me. Give Reiki a try, you have only to gain a sense of healing.

Zoe is a Certified Reflexologist. Her other interdisciplinary interests include Reiki, Thai Bodywork, Journaling, Color and Visual techniques for overall healing and spiritual growth. You can find Zoe at 857-919-4278, info@toe2heal.com.

She is conveniently located on Beacon Hill by appt. only and also does house calls. This is a 2 part series on Healing-stay tuned for part 3!
Remember to feel good is to feel beautiful.

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Once Again “Beauty Knows No Age” with the Golden Age Club

Once Again “Beauty Knows No Age” with the Golden Age Club

Ciao bella,

"Golden Girls"

Here in East Boston is where you’ll find plenty of ageless beauty secrets! The Queens of Entertainment Mary Ann Cerundoloand Terry DeSimone hosted their Annual Mother’s Day Lunch at Spinelli’s in East Boston. Once again I was lucky to be invited.

The room was bustling with the kind of energy you would experience at a teen dance! Our “Dee Jay Connection” Alan La Bella whose motto is “For The Time of Your Life” was gearing up the Italian songs, and from disco to Dean Martin. The ladies and gents were arriving in style. It was a fashion show!

I had the pleasure of being seated with Angela Menino and her companion Eliza who is head of the Mayor's Elderly Commission. They are great supporters of seniors and their needs.

Father Wayne spoke in Italian and translated in English a most touching and memorable Mother’s Day Blessing. Then a delicious lunch was served and the festivities were underway. All danced between courses. There is another “beauty secret” for you "dancing between courses!

Oh and plenty of smiling as Alan had each table sing-along. He played “Tiny Bubbles”, a tune my Nana DiZazzo whistled to all the day. It was great memory of my youth.

Fun was had by all. These ladies have embraced their golden years and make them effortless. The vibrancy of this group, some aged well over 90 years young is amazing. On with the celebration.

Rose Forti and Hilda Santos were honored for their 20 plus years as members. No more dues for them. God bless.

Marie C. is still looking for good skincare. Rose P.’s daughters are always asking her “Ma, but where are you?—you’re never home!”

Well that's the way it should be. The gypsy soul will always remain young and never bored. My friend Marilyn M. with an ache here and there still maintains a busy lifestyle. Her complexion is always soft, smooth and make-up perfect. We'll be partying it up at Italia Unite soon!

Catherine Nicosia here for 53 years from Italy has kept her accent and attractive features. God bless all I met here today.

Safe trip to Niagara Falls ladies and gents. Just join the Golden Age Club and it’ll sure be a fantastic experience in your Golden Years!

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

P.S. Stat tuned for “Healing Part 2 of a 3-part series.

Foot Reflexology: A Bit of Heaven on Beacon Hill

A Healing Three-Part Series : Foot Reflexology: A Bit of Heaven on Beacon Hill

Ciao bella,

Zoe Arguello

Certified reflexologist Zoe does house calls. First she gives your feet a very warm rinse. Then she applies hot stones on your feet to help increase blood circulation, then wraps your feet in a warm towel. Ah, my ascent to heaven have begun!

Whenever I have a pedicure, all my clients claimed to have a comfortable sense of an all around feeling of well-being. During a pedicure you maintain the nail and cuticles, massage legs and feet, and make sure the skin is exfoliated and moisturized. Aromatherapy helps to calm and rejuvenate the senses. It would make anyone feel great--painted toes and all!

But foot reflexology is more intense working on the health of the body inside and out. And as we all know healing is beautiful!

Zoe's magical hands press points on the foot, applying systematic pressure to those points that help to relieve all sorts of ailments. Some of those ailments include arthritis pain, relief from anxiety and stress, headaches, chronic pain from fibromyalgia, reduce backaches, revitalize energy and improve blood flow and a host of serious complaints that we experience every day. Just give Zoe a call (857-919-4278). She will help you feel marvelous. By appointment only, service is available at her studio on Beacon Hill near MGH; she also makes house-calls.

Buona giornata, and God bless the United States of America!

--Mary N. DiZazzo-Trumbull

Saturday, May 15th is Straw Hat Day

May 15th is Straw Hat Day the beginning of the season when men may wear their straw boaters and Panamas rather than the fur felt fedoras, porkpies, homburgs, and bowlers that we wear (You do wear a hat, don't you?) the rest of the year. For more information see http://www.thefedoralounge.com. Straw hats may be worn until Felt Hat Day which is September 15th.

Mary's "You Look Marvelous" Talk -- Aromatherapy, the Scent of "Raine"

U.S. Eyes Growing Beauty and Cosmetics Market in India

The United States Department of Commerce, International Trade Administration, U.S. and Foreign Commercial Service (CS) is organizing a Beauty and Cosmetics Trade Mission to India (New Delhi, Mumbai and Bangalore), November 15-19, 2010. Led by a senior Department of Commerce official, the mission will assist U.S. beauty and cosmetics companies to identify prospective representatives, distributors, partners, and end-users in the vibrant Indian market. The cosmetics/beauty industry is one of the booming retail sectors in India with very strong potential for new-to-market (NTM) U.S. companies. U.S products are perceived to be very high quality in India and are in high demand. Mission participants will have a first-hand opportunity to assess market potential in India and to meet key decision makers. Trade mission participants will have customized meeting schedules to meet with potential partners, professional end-users, major retailers and key government and regulatory officials.

Commercial Setting

The emergence of a young urban elite population with increasing disposable income in cities, including an increase in the number of working women increase looking for lifestyle-oriented and luxury products is the main driver of demand for imported cosmetics products. Indian consumers tend to look towards international brands as lifestyle enhancement products.

The total size of the Indian retail beauty and cosmetics market is currently estimated at $950 million. The overall beauty and wellness market, which includes beauty services, is $2.68 billion. The cosmetics market in India is growing at 15-20% annually, twice as fast as that of the United States and European market. Premium global brands are gaining sales as Indian consumers gain exposure to the global media and move from functional items to advanced and specialized cosmetic products. With the beauty service industry growing rapidly in India, the spa segment in India is also attracting a lot of attention. The spa industry over the last five years has shown tremendous growth, not only in the number of spas, but also in the diversity of spas and products available. The spa and body treatment segment is estimated to be approximately $772 million over the next five to eight years.

Now is the time for U.S. beauty and cosmetics firms to enter the Indian market. European competitors have already been very aggressive. U.S. products viewed as high quality but awareness levels are low for smaller U.S. brands. Even with a good growth rate, penetration of cosmetic and toiletries is very low in India. With a 15-20% growth rate in this sector, this translates into tremendous potential for U.S. companies.

Recruitment efforts for the trade mission will focus on the dynamic growth opportunity areas such as color cosmetics, fragrances (fragrance is the most popular import purchase), specialized skin care and hair care products, professional salon products, nail care products, and spa equipment and products.

Additionally, the trade mission will allow the participating U.S. companies to learn about potential regulatory changes that would require all foreign cosmetics companies to register their products before being allowed to sell (Note: Indian companies are already required to register; so far foreign companies have been exempted from this requirement). If this proposed change to the Indian Drugs and Cosmetics Act of 1940 passes, foreign companies importing products would receive certificates with three years' validity, whereas companies manufacturing in India would have certificates valid for five years. Moreover, the trade mission participants will learn about India's labeling requirements. While not especially onerous, the labeling requirements must be adhered to in order for U.S. companies to sell in India.

Mission Goals

The goals of the Beauty and Cosmetics Trade Mission to India are to: (1) Introduce U.S. mission participants to the vibrant Indian market, especially in the three large metropolitan cities of Mumbai, New Delhi, and Bangalore, to assess business opportunities; (2) establish valuable contacts with prospective agents, distributors and retailers; and (3) meet with Government regulators to understand the policy and regulatory framework and to explain American industry experience and best practices.

Mission Scenario

Participants will visit three of the India's key metropolitan centers. The mission will have access to major countrywide markets, as well as Indian government officials and U.S. Embassy staff for regulatory and business climate briefings.

New Delhi--the capital city of India where participants can meet with government officials to learn about policies and regulations, particularly current labeling requirements and potential registration issues, which would impact all U.S. beauty/cosmetics companies.

Mumbai--the business and financial capital of India were there will be meetings with appropriate customs and government officials, industry associations, networking reception and site visits.

Bangalore--a booming city with an organized retail market and the first destination of many global consumer brands, especially luxury labels.

During the trade mission participants will receive: (A) Briefings on beauty and cosmetic markets in India; (B) one-on-one meetings tailored to each firm's interests; (C) introductions to potential agents/distributors, facility administrators, and purchasing managers through group events; (D) site visits if applicable; and (E) meetings with local business representatives and government officials, as appropriate.

Azulene-a chamomile extract to sooth and heal!

"Azulene-a chamomile extract to sooth and heal!"

Ciao bella,

While Chamomile comes from the Greek word “earth apple” because of its scent Azulene comes from the Spanish dialect “azul” because of its color, dark blue. Dark blue is known to be such a tranquil and relaxing color. No wonder it is found in chamomile which has been used for centuries in Europe as a widely used herbal medicine for a variety of ailments. Chamomile tea is said to cause a soft and sleepy mood for a good night’s sleep; and beauty is to sleep well!

The azulene is extracted from the chamomile flower by steam distillation. The dark blue oil extract is used as an inflammatory found in topical applications to sooth sensitive or sun damaged skin. It can be spotted in face and body creams as well as sunburn and burn remedies. Azulene can also be found in shaving and waxing products, eye treatments and also a variety of treatments for dry skin.

Azulene essential oil is said to calm rosacea, and some clinical studies show that an azulene-based synthetic drug has beneficial cardiovascular effects. In the U. S. chamomile is commonly found in tea.

So, sip some today.

Budget-Themed Beauty

These are sketchy times when it comes to opening your wallet. It seems most of us are on a budget. So let’s see how we can still stay glamorous and feeling great without coming up empty.

Find the cosmetology schools in your area. Book an appointment with a student that is near finishing his or her hours. I remember when I was going to school and I was given a client, I wanted to do a great job, especially in front of my peers. We were all competing in a way. The schools charge a low cost for an appointment—always supervised by a teacher.

The make-up counter anywhere—Saks, Macy’s, Lord & Taylor—just go in and ask for some make-up tips—pick up samples. All the girls are happy to apply your face. Just ask.

Instead of full massages, inquire about “spot” massages where one part of the body is focused on.

Try getting a full manicure one week and then a polish change the next.

Pedicures are so luxurious—so try a mini-pedi sometimes.

And of course, always take advantage of promotions and customer loyalty offers.

Beauty is Health

Beauty is Health

Ciao bella,

Health is beauty; beauty is health! That is the theme of my “You Look Marvelous” Beauty Talk series at the North End Branch Public Library for spring.

Join me at noon for the first two Saturdays in May and let's discuss it!

Back in December my friend Robert who is a master stylist at the Catherine-Michaels Salon in Burlington Mall, knows good taste. He gave me a gift of Argan oil. Oh he mentioned it a few times to me if I’d heard of it and its many benefits. It was vague to me and all. So as a gift he presented me with this sunshine from the gods!

The oil is derived from the nut of the argan tree found in southwestern Morocco. You would think with my two trips there in the late `80s I would have known all about it! New discoveries are out there at our finger tips so we must always read and listen for it!

The argan tree is well adapted to very dry weather. Unfortunately human invasion is putting the tree on the endangered list.

The oil is extracted from the kernels of the nut found inside a green, olive-like fruit. Manual extraction and crushing has been done by Berber women for hundreds of years. Lately modern presses are extracting the oil. Fair trade cooperatives in Morocco benefiting women have popularized the oil, skyrocketing its use for users and also beneficial for local harvesters. The oil is slightly deeper in color than olive oil, has a nutty flavor, is rich in vitamin E, absorbent and highly moisturizing.

The unroasted oil is used for cosmetic purposes such as rejuvenating the skin and neutralizing free radicals. It is also used to revitalize hair and strengthen nails. The oil is also known to treat skin conditions such as eczema and psoriasis. You can find argan oil in beauty products for skin, hair, nails and in lipsticks, face masks and self tanning sprays. And of course just bottled by itself.

Argan oil has also been in clinical tests that prove its properties to reduce cholesterol and is good for the heart. So considering its beneficial health properties with its light, nutty aroma argan oil is a staple in many kitchens.

Another one of nature's wonders-truly sunshine from the gods!

Kosmea’s Rose Will Keep Your Skin Healthy and Nourished

Kosmea’s Rose Will Keep Your Skin Healthy and Nourished

Ciao bella,

Skincare as nature intended is what Kosmea is all about. Certified Organic by the USDA Rose Hip Oil is the cornerstone for all Kosmea products.

Extracted from rose hips in a region 11,000 feet above sea level in South Africa where high rainfall delivers pure and clean air making the best quality ingredients in Kosmea's products.

Organic Rose Hip Oil is a natural source of vitamin A, unlike the synthetic form—commonly known as Retinol. Like a multi-vitamin for your skin The Rose Oil helps to replenish the nutrients our environment takes away-repairing and rebuilding sun damaged skin and scarred and dehydrated skin. Also helps balance the skin whether your skin is dry or prone to oiliness. Helps to treat acne scarring, wrinkles and fine lines. You will experience a difference in a day.

The 8th Natural Wonder Serum will instantly "lift" dull and tired skin and has the effect of freezing fine lines and wrinkles giving skin instant youthfulness and vitality. Combined with a routine of the Rose Hip Oil, this duo form nature's answer to cosmetic surgery.

For daily sun protection use Kosmea's popular SPF 30+ Moisturising Face Lotion. Contains sunscreen which has been formulated to a micronized fine particle size and is not absorbed into the skin, yet still effectively absorbs damaging UV radiation.

ROUTINE:

Cleanse face with Kosmea Clarifying Face Wash

Mist skin with Kosmea Rose Water (Rose oil absorbs best on damp skin)

Apply 3 or 4 drops Rose Hip Oil (let absorb)

Then apply 8th Natural Wonder Serum (let absorb) also use at bedtime for a real "beauty sleep"

For daily protection use Kosmea SPF 30+ Moisturising Lotion

A guarantee your skin will feel like the world's 8th Natural Wonder!

Buona giornata and God bless the United States of America!

Shake Off Winter Blues With LUSH

Shake Off Winter Blues With LUSH

Ciao bella,

It’s that wonderful time of the year again when you know winter is going, going, GONE!

That fresh smell of spring is in the air and you can feel a delicious breeze across your face. So time to brighten your mood and moisturize that winter burdened, environment rattled skin into some soft, dewy LUSHness!

Start with: COCO LOTION- inspired by the Caribbean. Its soft scent of oils and herbs include mandarin, rosemary and pineapple. This protein rich moisturizer naturally balances skin’s PH and will leave your skin soft and smooth. The extra virgin coconut oil used in COCO LOTION comes from NIAS, a small Indonesian island badly stricken by the tsunami. LUSH supports these communities and has helped them restore their island and even build a NEW kids club for local children.

KING OF SKIN—this is red carpet worthiness! A solid crown-shaped body butter that will leave your skin deliciously scented, smooth and shiny. With skin softening oatmeal, jojoba and almond oils, organic bananas are whipped up with extra virgin coconut oil and cocoa and shea butters—ahhhh—silky and fit for a king.

SYMPATHY FOR THE SKIN—for really dry, neglected with that alligator skin feel... SYMPATHY is for you. Packed with skin softeners and vitamin C and scented with vanilla bean so you will subtly smell of creamy vanilla cream custard! So give yourself gloriously touchable skin once again

Retro LUSH presents once again-HAPPY 4 SAD—put some sunshine in your shower! This Ultra Violet, citrus gel will surround you with sunshine and brighten a gloomy day. Made with Fresh Dove Orchid Infusion, aloe vera gel, grapefruit oil, and fine sea salt—sunshine for body and hair in a bottle.

Find your nearest LUSH location and for more info www.lushtown.com.

"Old Italian Tradition says: clip a snip of your hair in March and it will grow in healthy and strong.

NOTE: Correction: www.indulgedayspaboston.com is where you'll find a comforting oasis in the heart of Southie, owned by ANNE MARIE IANNELLI.

New Product from Kosmea: Rose Hip Oil Now in 42mL Bottle, Thats Three Times the Amount for Just Twice the Price

Skin Clinic™ Certified 100% Organic Rose Hip Oil 42mL
NEW Bargain size rose hip oil, 42mL (1.42 fluid ounces) for $67.00; that's nearly three times the size of the 15mL (0.5 fluid ounce) bottle for merely twice the price.

To see my online selection of Kosmea rose hip oil products click here.

Kosmea is a South Australian company and international success story founded on the unique properties of organic rose hip oil. From ancient Greek meaning to ‘harmonise’ or ‘bring into balance’ Kosmea offers a complete range of natural skin care products for the face, hair and body.

Kosmea believes in ‘skin care as nature intended’. They have formulated natural skin, hair and body care range around organic rose hip oil and the finest herbal, plant and flower extracts. They believe that health and beauty are inextricably linked with nature, which is why you’ll find products free from harmful synthetic ingredients and containing only the very best nature has to offer.

• No mineral oils
  
• No artificial colours
  
• No petrochemicals
  
• No artificial fragrances
  
• No sodium lauryl sulphate
  
• No animal derived ingredients

Nail Care Products

There are many nail products on the market. It is important to know how to use them safely. As with any cosmetic product, follow the labeled directions carefully and pay careful attention to any warning statements. Nail products for both home and salon use are regulated by the Food and Drug Administration. Under the Federal Food, Drug, and Cosmetic Act1 (FD&C Act), these products are cosmetics [FD&C Act, section 201(i)]. For more information see Nail Care Products on the U.S. Food and Drug Administration website.

Controlling Chemical Hazards During the Application of Artificial Fingernails

Artificial fingernail products are made from many chemicals, but the main one in most of these products is ethyl methacrylate (EMA). In 1974 the U.S. Food and Drug Administration outlawed a similar chemical, methyl methacrylate (MMA), used in fingernail products. MMA was proven harmful to nail technicians and customers. However, both MMA and EMA can cause contact dermatitis, asthma, and allergies in the eyes and noseCall problems that nail technicians know about. Both can make the eyes, nose, and other mucous membranes sting, become red, and swell. Customers are at risk, too. Because it is often difficult to tell which chemical in a nail salon is causing a sensitivity or allergy, it is best to control your exposure before you become sensitized.

For more information from the National Institute for Occupational Safety and Health, see NIOSH Publication No. 99-112/.

A Hairdresser's Appointment Book in 1950

Mary Catalano's Beauty Shop with Josie, late 1940s, South Union St, Lawrence

A Hairdresser's Appointment Book in 1950

Ciao bella,

Rummaging in the bowels of my dad's cellar discovers a huge chunk of remembrances from my childhood and before. Up on one shelf was yet another box filled with just plain junk on top of what I considered a treasure -- my mom's appointment book from nana's shop in the year 1950.

Calendars from just 20 and 30 years ago lay on top. But 1950: why did she save that book in particular? More on question later.

Each column for January through December detailed each client --customers at the time-- a name, always with a proper Miss or Mrs. in front.

The services ranged from perms to polish on the nails. There were no answering machines then, so Mom relied on being there to answer the phone, take appointments, and service the walk-ins.

Some days were slow, with just one customer. And then some were just packed in and she barely stopped all day, working as late as ten o'clock --and off to the bus for home.

The services included a "treatment," shampoo and wave, a tint, and so forth. The cost for a shampoo and wave in 1950 was seventy-five cents! Other services were priced similarly.

Among the names she would mention over her next 51 years on earth, many were there in that book. I saw there listed the mother and aunts of one of my own especially loved clients Mrs. Pat P_____a. I've been servicing her nails for at least 20 years now! She tells me how she accompanied her mother to my mom's shop and would press her face into the window to see just how much longer mom would be.

Ah, if the book could only talk, what tales it could tell.

So, enough about business. Let's get down to romance in the beauty shop. Lo and behold, there were scribblings of my dad's (her future husband) name: his visitor's day there. And a year's appointments for her future sister-in-law, Aunt Ann DiZazzo (my mom finally spelled it correctly three-quarters through the year.) And, of course, her future mother-in-law, my nana Mrs. Mary DiZazzo!

Where there's beauty, there's love.

Buona giornata and God bless the United States of America!

Achilles should have known the importance of protecting your HEELS!

Achilles should have known the importance of protecting your HEELS!

Ciao bella,

You’re getting ready to do the town, showered and smellin’ great! Prettiest dress in the store, last touches of make-up, you look down—oh no, those dry, cracked, neglected winter feet can only be hidden in shoes. So let's take care of that NOW.

In all my adventures in the Beauty world, there are just a few I’ve met with true dedication from the heart in what they DO!

CHRISTINA FEDELE is one of those intelligent, enthusiastic and gentle gals who is here to escort you to smooth and soft feet that lasts for weeks!

Christine, a pedicurist with over 20 years experience has introduced an innovative pedicure device to the salon and spa industry. She uses it in all her pedi services. The "FOOT BUFFER" leaves your feet sensationally smooth. Finally getting heels like never seen before. VOGUE magazine voted it "# 1 Most Potent Pedicure" At the Orlando Beauty Show it sold out in 40 minutes. The "FOOT BUFFER's" revolutionary technique prides itself in acquiring smoothed out calluses and removal of dry skin with out harsh chemicals or dangerous cutting blades. The buffer softens skin so creams and moisturizers can absorb more easily.

You can find Christine at 1-800-516-7449 or www.footbuffer.com or at INDULGE DAY SPA, 637 East Broadway, South Boston, 617-3076345—a wonderful Day Spa owned by ANNE MARIE IANELLI, a comforting oasis in the heart of Southie. www.indulgedayspaboston.com.

Take care of yourself today with the professional experience of these fantastic gals!

The Art of Manliness

by David Trumbull (substituting for Mary DiZazzo Trumbull)

[Mary’s husband is giving her an early Valentine’s Day present: a week off from writing All That Zazz.]

Mindful that Monday we celebrate the birthday of George Washington I must tell the truth—the title of his confection is not original, rather I take it from a website http://artofmanliness.com/, authored by a husband and wife team, since 2008 it has featured articles on helping men be better husbands, better fathers, and better men.

While that website ranges over topics such as health and sports, money and career, and relationships and family, there is a section devoted to topics that correspond to beauty culture for women—men’s dress and grooming. In that regard, I’ll offer some rules for men.

1. Your suit: it’s dark, it covers you up (including the budges we get with age), and they all look more-or-less alike. You put it on and go to work every day. It’s not a style statement; it’s a uniform. It frees you from thinking about what to wear or how it makes you look. It’s clean, it’s pressed; it says, Here’s a man who’s going to get something done today.

2. Your hat—wear one! A bareheaded man looks as unfinished as those hideous modernist building of the mid-20th century that lacked a cornice. From May 15 to September 15 it is acceptable to wear a straw hat rather than the more formal, but warmer, felt hat. The dates are inviolable. According to St. Paul a woman should crown her beauty with a hat. She therefore takes care in picking out the correct hat for the season and occasion to perfect her charms. For a man to have to think: is this a “Straw Hat Day” or “Felt Hat Day?” is unbecoming and unmanly—that’s why we have a calendar to dictate such things.

3. Somewhere along the way some misguided fools came up with something called “creative black tie.” Don’t do it! For eveningwear a man has but two options: “White tie and tails” which unless you are a member of the diplomatic corps is almost never seen, and “Black tie” which means black dinner suit with black bowtie. It is the most “uncreative” dress possible, and that is precisely the point. At formal or semi-formal evening events the men all wear the identical uniform so that all the attention will be on the ladies present and their gowns.

Remember men: It’s all about the ladies. Remember your lady on February 14th!


Read prior weeks' "All That Zazz" columns at www.mary4nails.com. Mary is a third-generation cosmetologist and a Massachusetts distributor of Kosmea brand rose hip oil products. She may be contacted at (978) 470-8183 or mary@mary4nails.com